To create a fascinating visualizationof one of the new musical releasesfrom the Universal Production Musicstudio. The animation visuallyinterprets the music while introducing the name of the release.
Research
Sesame Street is an American educational children's television series that combines live-action, sketch comedy, animation and puppetry. A longtime favorite of children and adults, and a staple of PBS, "Sesame Street" bridges many cultural and educational gaps with a fun program.
Reference
Concept
IDEA 01 : Forest Choir
Educate children about the animals that make sounds in the forest, such as caterpillars, frogs, and woodpeckers. Each animal will be placed in a small environment.
Educate children about plenty of rain and sunshine make the plant grow faster.
IDEA 01
Try using wool felt as a material for the plants, merging hand-drawn animation and 2d. this is our preference.
IDEA 01
IDEA 02 : How a Plant Grow
Use a combination of live action and 3d, 2d. But we dropped it for stylistic reasons
IDEA 02
This one came from idea 02, was picked out because of the interesting shape.
Decisions & Challenges
Based on the advice of our art director and our preferences, the more interesting and diverse first idea was finally chosen. At the same time our art director suggested to us that the second idea had a better shape for the style chart, so we decided to combine the two ideas and use five different forms to complete our animation: 3d, 2d, stop-motion, cell-animation and tactile.
Rough Sketches & Ideas
Storyboard
We started by conceptualising five animals and doing some scene drafts.
Color Exploration
Consider the colour of the wool felt we use to determine the colour of the scene.
Animal Selection
Various animals were drawn for musical considerations.
Woolen Felt
Stop Motion
1st Pass Styleframe
This one serves as our target to confirm the style of the other styleframes. The challenge here is to harmonise the styles.
2nd Pass Styleframes
As a result of our collaboration, we were very close in style. After that our art director suggested the plausibility of the crocodile's presence in the forest. This led us to change the crocodile to a snake. The challenges we faced at this stage were the a lot of work and the constant revision of the scene composition.
Final Styleframes
Work with Kelly Warner
1St Pass Animatic
We decided on timing and pacing, and based on our theme, we decided that music was important, so with Kelly's help we created a simple children's song. It has an upbeat melody and animal sounds.
2nd Pass Animation
At this stage, we identified the movements of some animals and used them as standards to standardize the others. And some enhancements were made to our music, such as merging the sounds of all the animals in the final scene where they are all together. In addition, according to our art director's suggestion, we made some adjustments to the composition of the animals together at the end to make them look more integrated in one environment.
3rd Pass Animation
At this stage we have completed all the animations and music. Our art director gave us more detailed suggestions based on this, such as the melody of the music could use different instruments to express the animal sounds. For the animation of the animals, our art director thought that more exaggerated movements of the animals would make the animation more interesting.